I build AI and automation solutions that prove themselves in real business operations – no demos, no experiments. 17 years in e-commerce, today with a focus on artificial intelligence, data analytics and efficient processes.
I am the founder and operator of MonsterDealz.de – one of Germany's established deal and bargain platforms. With 17 years in the e-commerce business, I have been betting consistently on automation and artificial intelligence for years.
AI has become my most important tool: data analytics, image production, campaign management and reporting all run on self-built tools and modern AI models – efficient, measurable and with clear quality standards.
My specialty is the point where most AI projects fail: the path from an impressive prototype to a reliable production system that proves itself in day-to-day business.
Not a portfolio of concepts, but running systems: every one of these projects is in daily use and continuously being developed further.
Deal platform with editorial bargains, community deals, finance offers and a growing consumer magazine – an established name in the German deal scene for 17 years, with apps, a newsletter and an active community.
Native apps for iOS and Android with push notifications for new deals, category filters and deal alerts – the bargain radar for your pocket.
Own extensions for Chrome and Firefox: the MonsterDealz Deal Alarm watches the deal feed and announces new offers as desktop notifications – with keyword filters, categories and quiet hours.
Weekly newsletter with the best deals of the week – curated, compact and right on time. One of the platform's strongest retention channels.
AI-powered image production for marketing and social media: on-brand creatives and illustrations in platform-perfect formats for all relevant channels.
Ad campaigns across multiple advertising networks, managed and evaluated with my own tools and dashboards – for data-driven decisions instead of gut feeling.
Own analysis tools built on Search Console, GA4 and Bing: content audits, ranking analyses and optimization suggestions as the data basis for content decisions.
A standalone web tool at linksniffer.de: reveals HTTP headers, status codes and complete redirect chains behind any address – for developers, SEO teams and editorial staff. Free, no sign-up, no tracking.
Google Shopping integration, partner interfaces and price comparison data – the technical foundation the deal platform runs on every day.
Automated production pipelines for video content with modern AI models – from idea to publication on YouTube.
My stack is deliberately pragmatic: the best available models, connected through my own automation – chosen by what works in continuous operation.
Every system has to prove itself in production – with real users, real revenue and real edge cases. Whatever only works in the demo gets cut.
Recurring work is a design flaw. From data evaluation to reporting: what happens twice by hand becomes a pipeline the third time.
Every content and campaign decision is based on data from Search Console, GA4, Bing and my own dashboards. The AI itself gets measured too – and continuously tuned.
Florian Silbereis is the founder and operator of MonsterDealz.de, one of Germany's established deal platforms, and has been active in e-commerce for 17 years. His focus is the practical use of artificial intelligence and automation in online business.
MonsterDealz.de is a German-language deal platform with editorial bargains, community deals and a consumer magazine. It also includes apps for iOS and Android, browser extensions and a weekly deal newsletter.
On the use of AI and automation in e-commerce: data analytics, AI-powered image production, marketing automation and digital visibility — always with the goal of turning prototypes into reliable production systems.
The best way is by e-mail at automation@monsterdealz.de or via LinkedIn. Both are linked in the contact section of this page.
Whether it's AI automation, digital visibility or the path from prototype to production – I enjoy exchanging ideas with founders, developers and companies.